Ana Van Aerden

Led the end-to-end design process for construction productivity software contributing to product quality and influencing the design standard at Disperse. Created high quality, well-crafted visual and interaction designs that delight users and enhance the overall user experience, leveraging analytics data to anticipate and measure success.

Responsible for the overall user experience of Amazon’s admins working in safety and compliance worldwide. Collaborating with cross-functional teams to ensure seamless integration of human-centred design principles.

Guided the UX Design team in spearheading a large-scale Business and Product initiative to enhance usability and learnability, culminating in the successful launch of SCIA Engineer 21, meeting success metrics with an impressive 4 out of 5 fans among customers.

Founder and creative lead of a multi-faceted design agency providing branding, advertising, and marketing solutions to small luxury brands.

Responsible for UI/UX Design of custom software for Axalta Powder Coatings Colour Tools, scaling the system across different applications and platforms, with multi-brand management capability.